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Colorado WaterWise launched Colorado Water – Live Like You Love It® (LLYLI) in 2014. This statewide campaign is designed to deliver a unified,  consistent message about the value of Colorado water and the need to conserve, care for and commit to becoming more informed about this critical resource.

The campaign is based on public opinion research which shows many Coloradans don’t understand the value of our water.

Because water is the lifeblood of our state, it is critical we all do our part to conserve it, care for the quality and commit to becoming more informed.

Colorado WaterWise developed a campaign that holistically educates the public on water conservation and water quality and encourages people to engage in positive water decisions. The campaign slogan: Colorado Water – Live Like You Love It was selected to emphasize the emotional connection Coloradans have to our water and encourage everyone to be good stewards to our most vital natural resource.

By consolidating funds and resources and streamlining messaging, we can collectively make a bigger impact in educating Coloradans about a resource no one can live without.

GET ACCESS TO THE TOOLKIT

Basic Membership

$350 Annual Membership
  • Quarterly Newsletter
  • Case Study Library
  • BP Guidebook
  • Discounted registration for the Annual Symposium
  • Access to the Live Like You Love It Welcome Toolkit
  • Access to all recorded webinars
  • Access to all past Newsletter editions

Non-Utility Membership

$650 to $1,300 Annual Membership
  • Marketing Services: logo in quarterly newsletter, banner ad on website, feature spotlight in newsletter.
  • Quarterly Newsletter
  • Discounted advertising rate for quarterly Newsletter
  • Case Study Library
  • BP Guidebook
  • Discounted registration for the Annual Symposium
  • Access to the Full Live Like You Love It Toolkit
  • Access to all recorded webinars
  • Access to all past Newsletter editions
  • <50 employees = $650
  • >50 employees = $1,300

Utility Membership

$650 to $2,000 Annual Membership
  • Quarterly Newsletter
  • Case Study Library
  • BP Guidebook
  • Discounted registrations to the Annual Symposium
  • Access to the Full Live Like You Love It Toolkit
  • Access to all recorded webinars
  • Access to all past Newsletter editions
  • Small (<10 Employees) – $650
  • Medium (11-50 Employees) – $1,300
  • Large (>50 Employees) – $2,000

TOOLKIT

Colorado Water is a Good Deal Fact Sheet - Toolkit Samples
10+ Facts Sheets

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What's on Your Grass Doesn't Belong in our Water banner ad - Toolkit Samples
3 Ads

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We're in a Drought - Toolkit Sample page
60+ Graphics

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Individual at top of mountain looking over mountain range - "Low snowpack = less water to fill our reservoirs" - Social Posts - Toolkit Samples
25+ Social Posts

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Live Like You Love It Graphic Standards - Toolkit Sample
Logos

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Oval Sticker Template - Toolkit Sample
Templates

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Banner Artwork - Toolkit Sample page
Banner Artwork

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Icon set - Toolkit Sample
Icons

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Colorado Water: Live Like You Love It. YouTube video - Toolkit
Colorado Water Video